Top 10 tips for becoming a natural at selling health club. How to sell more gym memberships with this foolproof framework. Free book reveals membership sales secrets used to sell millions and millions of dollars in gym memberships. The author is the leading sales trainer in the health and fitness industry. That does not mean doom and gloom or troubles ahead.
Get the book, the art of selling memberships, free, for a limited time. Gyms are often faced with limited markets and sales can stagnate. Weve worked with over 100 different types of fitness businesses to help increase their membership and we have the testimonials to prove it. The fitness industry is considered to include both fitness centers such as gyms as well as weight loss centers. Orangetheory fitness offers gym memberships at our club locations across the us. Why we sign up for gym memberships but never go to. Feb 09, 2020 the ultimate sales book for closing more gym memberships and making more money.
Buy gym memberships for a fraction of the normal cost or turn your unused gym membership into cash. Planet money gyms take on way more members than they have space for. At age 18, erik began selling memberships at his adopted fathers gym in upstate new york. Print a complimentary guest pass to a club near you. Erik russell is an international bestselling author, award winning sales artist, and sought after sales trainer for the fitness industry. We once challenged a group of employees at a highend fitness facility to a. How to sell books on amazon my story long before i made sixfigures selling my own branded products on amazon, i sold books. Hundreds of clubs around the world use this book with all new employees having anything to do with selling personal training. Fitbeast yoga mat, 6mm thick nonslip exercise yoga mat, tpe ecofriendly fitness mat with carrying strapworkout mat for yoga, pilates and gymnastics 183 x 61 x 0.
The ultimate sales book for closing more gym memberships and. The ultimate sales book on closing more sales and making more money in 5 easy steps. Todays blog post is written by phil stern, director of sales at zen planner, how to sell gym memberships a company which provides client management software for thousands of fitness businesses. Nov 28, 2011 most clubs start selling memberships at the end of construction because having a prolonged presale is not advisable and will turn off potential members, especially if you have delays that require a lot of new projected opening dates. This wont happen when you are selling workouts online. But paying for a gym membership may be one of the worst things you can do for your bank account if. We know this because were all terrible at selling memberships, and even if you. Our interactions with the prospect are a big part of what eventually ends in a sale. Jan 25, 2016 the art of selling memberships webinar sponsored by member solutions. Costco is currently offering two excellent deals on 24 hour fitness memberships. Publishing and selling on amazon publishing and selling on amazon. The second someone starts working at your studio or gym, they already have scripts in place for them to use, meaning less time you spend training, and more time they spend selling. Choose the membership thats right for you and get moving on feeling great. Selling gym memberships is as easy or as hard as you want it to be.
Generating new memberships is a process that requires multiple steps for success. He was a membership sales weakling and he struggled to close sales. Actually, his career began by not selling memberships. Longtime industry expert, casey conrad, gives simple to follow strategies and specific tools that can be immediately implemented by the reader. How to put together a successful presale for your fitness.
If i had to guess, you own a fitness business because of your passion for fitness and desire to help people not to sell memberships. The art of selling memberships has already helped countless people grow their membership sales. These 10 gyms are some of the best places to join when you want to improve your fitness, start a workout routine, and more. Six strategies for selling club memberships athletic. There are a lot of common misconceptions about sales pick your favorite. We need to be proud of that yes, we want to sell memberships. As we said at the beginning of this article, selling gym memberships is as easy or as hard as you want to be. This can go a long way when it comes to finding people.
Gym membership 24 hour fitness health club membership. How to succeed in membership sales athletic business. A newer book on my list, but still worth its weight in gold. This book is the basics of how to sell anything,why most people suck at sales and what to do about it. The hidden cost of gym memberships family finance us news. Heres a perfect example of how successful online training can be. We have answers for you, even if you have a great start on a book, but havent finished writing it yet. How i sold millions of dollars in gym memberships and how you can too. Business coach clay clark teaches you how to sell more and sell more gym memberships. As the athletics, fitness and recreation industries take up the challenge of responding to the covid19 crisis, we at ab today want to offer our readers an occasional snapshot of coverage from across the internet. How ive sold millions of dollars in gym memberships and how you can too russell, erik charles on amazon. In turn, following the customer journey will help you sell more gym memberships and build credible relationships with your members. Selling memberships is an integral part of a successful gym but it doesnt need to be through a strict script.
How to sell more gym memberships with this foolproof. May 08, 2019 whether you are a gym owner, manager or salesperson, it is important to refresh your selling methods with each year. Sell more gym memberships with these 4 tactics free ebook. Below youll find stories weve come across that we hope you might find. Below youll find three simple tactics that will help you sell more presale gym memberships and help increase your sales and revenue during the first few months. The complete guide to selling health club memberships is the first and most comprehensive book that teaches fitness professionals the exact steps to needed to make membership sales. Here are 18 tips to help successfully sell more gym memberships in your health club, gym, or fitness center. Learn about amazon gym membership, including a description from the employer, and comments and ratings provided anonymously by current and former amazon employees. Interested in growing and managing your fitness business. Sales tips to increase gym memberships zen planner. Browse our selection of heavy cardio equipment like treadmills, ellipticals, and exercise bikes.
The art of selling memberships webinar sponsored by member. Are you curious about how you go about selling a gym or yoga studio. Are you an independent author just starting out, a publisher with limited facilities or with a new, unknown author, or are you a book collector selling off your collection. As experts in membership management, we know a thing. People who buy what we are selling improve their lives, and we get to make a living from that. Your main responsibility will be to sell memberships to busy singles over the phone. There are countless books, articles, tips and tricks that will tell you the best way to sell. Find your gym and tailor your membership with the fitness program thats right for you. Dec 11, 2018 these 10 gyms are some of the best places to join when you want to improve your fitness, start a workout routine, and more. Selling more gym memberships is one of the trickiest parts of running a successful gym. In this groundbreaking new book, you will learn how a man turned himself from a membership sales beginner into a membership sales master, selling millions of dollars in memberships along.
Shop with costco to find the best deals on gym memberships and effective nutrition plans. How to sell more and specifically sell more gym memberships. How to create an effective gym membership sales pitch. Looking to get out of the gym business, or maybe sell one of your more profitable locations. From prepaid packages to monthly memberships, we have the perfect plan for you. How ive sold millions of dollars in gym memberships and how you can too at amazon. One of the most beneficial aspects of scripts is reduced time in training or managing employees. This 206page book takes the reader stepbystep through the process of selling health club memberships. With the boom in the fitness industry, more and more health clubs are offering attractive deals and discounts to bring in more members. At costco, we offer a wide variety of equipment, to accommodate every fitness level. Click continue to leave this site or cancel to remain on this site.
Costco has the best 24 hour fitness membership deals. This article will tell you how to sell gym memberships. Fitness offerings may vary by location as the trusted fitness authority, golds gym has over 50 years of fitness programming development experience. Six strategies for selling club memberships athletic business. Simply put, you are losing sales opportunities if you dont read this book and apply its conecpts and methods. No doubt, there is some shifting going on in the economy. Jun 05, 20 7 ways to overcome price objections when selling health club memberships closing a deal when selling health club memberships is not easy nowadays. Effectively selling memberships and reaching sales goals. Here we are concerned with the fitness side businesses that primarily provide infrastructure such as space, equipment, and training in exchange for a membership fee. If you want to close more membership sales, grow your business, and make more money quicker than. In this groundbreaking new book, you will learn how a man turned himself from a membership sales beginner into a membership sales master, selling millions of dollars in memberships along the way. But, to get started, youll need to learn how selling on amazon works, as well as how to find books to sell on amazon and what types of books you should and shouldnt sell. Mar 14, 2018 selling gym memberships isnt easy, but with some elbow grease, youll see an increase in membership sales in no time. The ultimate sales book for closing more gym memberships and making more money.
The secrets of fitness sales athletic development iyca. Support your sales staff with the correct research, marketing and flexibility and it may become easier to inspire new gym members. Selling gym memberships is a true art and like art you can create a beautiful masterpiece that brings you millions of dollars or you can be a starving artist. Remember, the mission is to provide clear and concise messaging at the right stage to help them understand the value of your services. If you are a health club operator or sell fitness membership then this book is a must.
Whats great about this book is that it can be applied to any membership or sales scenario, not just selling gym memberships. The ultimate sales book on closing more sales and making. Weve been at notforprofits where lovely but unqualified retirees volunteer their time to greet prospects and do. Selling club memberships in a recession club industry. Exercise is a key component to a healthy lifestyle, and having the right fitness equipment is essential to your success. Typically what happens in a strong economy is we get a bit lazy when it comes to diligence with lead generation, cost controls and planning revenue growth. If the art of selling memberships book doesnt show you exactly how to sell more memberships more. In his excellent gym business bible gym launch secrets, he tells the story of how he started a gym in his early 20s and struggled with finding success.
Google ads and facebook ads can really help target customers within a particular niche or demographic. This is a beautiful thing, because if you are promoting yourself and your training in a gym, you could book up your schedule and quickly hit a cap on your time and ultimately on your income. Selling gym memberships is a true art and like art you can create a beautiful. Gym marketing gym advertisements personal training. Whether your club has had a bout with complacency or not the following tips will allow you. Make sure you also sign up to his newsletter and watch his short but helpful youtube videos. It doesnt matter what type of gym you own whether it be a crossfit box, yoga studio, big box gym or cycling gym. One person who has simplified the process is gym owner and consultant alex hermozi. Glassdoor is your resource for information about the gym membership benefits at amazon. By using an individualized approach, creating a solution and providing a unique personalized experience, your gym membership sales pitch can adapt to each new client. How ive sold millions of dollars in gym memberships and how you can too. Gyms sell memberships, usually on a monthtomonth contract basis, to people looking to train or get into better shape.